Company presentations and proposals people actually read
Your deck gets opened on a phone between other tasks. Anything not readable in the first thirty seconds is not read at all.
A deck and a proposal are different documents
A company deck answers 'who are you and why trust you': what you do, for whom, which projects you delivered, how you work. It is universal and updated quarterly.
A proposal is specific: this client's problem, your solution, scope, timeline and price. A generic proposal blasted to everyone reads as advertising and gets ignored.
Deck structure
The first slide is not a full-screen logo but the substance: what you do and for whom, answered before the reader decides whether to scroll.
Then the problems you solve, two or three concrete cases (situation, action, outcome), your process, the team and contacts. Cases with numbers persuade more than a service list.
Ten to fifteen slides is the working length; forty-slide documents are abandoned and bury what matters.
Proposal structure
Open by restating the client's task in their own words — it proves you listened and separates a real proposal from a template.
Then the solution, staged scope, timeline, price, and an explicit 'not included' section, which saves weeks of argument since mismatched expectations cause most conflicts.
Close with a concrete next step: a call, a meeting, a signature. Without one the client stays at 'I'll think about it' with no date.
Formatting and language
It will be opened on a phone, so check it on your own before sending, send PDF rather than an editable file, and keep the file light enough to open on mobile data.
Prepare Russian and Uzbek versions if you serve both audiences — state and large corporate clients often require Uzbek — and keep an English version current if you work with international companies.