E-commerce in Uzbekistan: payments, delivery and what to plan for
E-commerce in Uzbekistan differs mainly in payment infrastructure and logistics. Here is what to plan before development starts.
Do you actually need a store
With fewer than 30 SKUs and orders arriving via Telegram and Instagram, a full cart-based store may not pay off. A catalogue with one-tap messenger ordering is often the better investment.
A store makes sense with a large assortment, repeat purchases, and a need for product and inventory analytics.
Payments that actually work locally
Payme, Click and Uzum cover the vast majority of online payments. International cards are used far less often, so Stripe as the only option is a mistake.
Cash on delivery remains in high demand, especially in the regions. Build that scenario into the order logic from the start.
Catalogue and product pages
Filters based on real attributes rather than abstract categories. Product pages need multiple photos, specifications, stock status, delivery time and one-click ordering.
For SEO, every category and product page needs unique meta tags and schema.org Product markup with price and availability, which enables rich snippets in Google.