Manufacturer website: product catalogue, capacity and dealer programme
A manufacturing site does not close on the first visit. Its job is to pass an engineer's technical check and a buyer's commercial one.
Catalogue with real specifications
Industrial buyers compare parameters, not photos. Every item needs a part number, full technical characteristics, dimensions, material, applicable standards and ideally a drawing.
Offer downloadable PDF documentation, but keep the catalogue itself as HTML pages — a PDF-only catalogue is invisible to search and to part-number queries.
Capacity as an argument
Large buyers check whether you can handle volume: floor area, named equipment, output per period, headcount, in-house lab or QC.
Real production photos and video are the most persuasive content and are almost always missing. They prove you manufacture rather than resell — a distinction that matters to B2B buyers.
Dealers, minimum order and languages
Separate dealers, wholesalers and large end customers, and give the dealer programme its own page with terms, territories and partner requirements.
State minimum order quantity and made-to-order lead times to filter out retail enquiries. An English version is justified even for modest exports, since foreign buyers search for Uzbek suppliers in English.