Beauty salon website: booking with a specific stylist
Salon clients choose a stylist, not a salon — and they book at 11pm when nobody is answering the phone.
Instagram attracts, the website closes
Instagram cannot properly hold a price list, a schedule or branch addresses, so DMs fill with repeated 'how much' and 'any slot Saturday' questions.
The site's job is to unload the front desk: prices, stylist schedules, addresses and round-the-clock booking.
Booking a named stylist
Unlike clinics, salon clients will not accept 'the next available specialist'. Start the booking flow with the stylist, showing photo, speciality and free slots.
Take Payme or Click prepayment for long bookings such as colouring or bridal styling to cut no-shows, but never for a routine haircut — it deters more than it saves.
Portfolio and pricing
Split the portfolio by stylist and service rather than one mixed feed, and keep photos real — heavy retouching sets an expectation the salon cannot meet.
Publish honest ranges: 'colouring from 350,000 UZS, final price depends on length and base colour'. Give each Tashkent branch its own page, since clients pick by walking distance.